Don Murray is a Canadian entrepreneur, co-founder and CEO of Safe Software, a company at the forefront of data integration. His entrepreneurial journey began in 1993 when Safe Software was launched, driven by a vision to enhance data integration technology.
Don Murray’s visionary leadership and dedication to innovation have been instrumental in driving Safe Software’s growth and success. His commitment to developing solutions that bring life to data continues to propel the company forward as a leader in data integration solutions
Day 1: Oct 14, 2025
2:45 pm
INDUSTRY EXPERT
The Power of Choice: Future-Proofing Your Technology Strategy
In the age of AI disruption, control is choice—and choice is survival. With models, vendors, and technologies evolving overnight, the biggest risk isn’t choosing the “wrong” AI—it’s losing the ability to choose again. Too many organizations trade flexibility for convenience, locking themselves into rigid ecosystems that limit innovation and amplify risk. Deliver mission-critical AI by building for openness and agility, not lock-in. Take back to your office strategies to:
- Build technology stacks that enable seamless integration across AI models and data sources.
- Build flexibility which drives resilience, speed, and long-term value.
- Establish governance frameworks that protect flexibility while reducing risk.
- Design future-ready ecosystems that can pivot quickly as conditions, regulations, and innovations evolve.
Future-proof your enterprise by building for choice today
Day 2: Oct 22, 2025
